Designed with your employees in mind, our training sessions teach them the skills they need to feel confident on LinkedIn and harness its full potential. Your employees can play an active role in your company’s online promotion. To that aim, you can support them in becoming a true ambassador.
We believe that theory without practice yields short-lived results. Therefore, we favour a two-step approach for our training, allowing intervals of 1 or 2 weeks between each phase. The time in between sessions give participants the opportunity to get accustomed to LinkedIn and to create their profile and communication plan.
SESSION #1 : FIRST STEPS (1h30)
I. Introduction to personal branding and online reputation
II. Workshop / Online reputation diagnosis
III. Introduction to LinkedIn and best practices
IV. Explanation of the homework, due at the next session
EXERCISES TO COMPLETE ON YOUR OWN (1 TO 2 WEEKS)
SESSION #2 : THE BIG LEAP (1h30)
I. Group discussion and feedback on the homework
II. Introduction to LinkedIn communication
III. LinkedIn content creation workshop
IV. Q&A on the topics covered during both sessions